Global sportswear giant Adidas, in collaboration with Liverpool Football Club, has officially launched the team’s new home and away jerseys ahead of the forthcoming football season. The announcement, made through a joint statement obtained by KIIN360, highlights the club’s fresh look that blends tradition with modern design elements aimed at inspiring both players and fans.
The new home kit stays true to Liverpool’s iconic red, incorporating subtle design features that pay homage to the club’s rich history, including intricate patterns inspired by the city’s heritage. Meanwhile, the away shirt introduces a bold and contemporary color scheme, reflecting the club’s ambition and dynamic spirit as it prepares to compete on multiple fronts.
Adidas and Liverpool officials emphasized that the kits are engineered with advanced fabric technology to enhance player performance through improved breathability and comfort, ensuring athletes are optimally equipped on the pitch.
Liverpool supporters worldwide have expressed excitement over the reveal, with early reviews praising the blend of innovation and respect for tradition. The new jerseys will be available for purchase in official stores and online platforms in the coming weeks, ahead of the club’s preseason fixtures.
This launch marks the continuation of the longstanding partnership between Liverpool and Adidas, reinforcing both brands’ commitment to excellence in sports and fan engagement as the Reds gear up for another competitive season.