August 19, 2025 — American entrepreneur and business strategist, Alex Hormozi, has secured a place in the Guinness World Records after his latest release, $100M Money Models, was named the fastest-selling non-fiction book in history.
The milestone was confirmed on August 17, 2025, in Las Vegas, Nevada, where Guinness officials presented Hormozi with an official certificate of recognition. The book’s record-breaking sales pace surpassed all previous non-fiction releases, cementing its impact in the global publishing space.
Hormozi, celebrated for his expertise in business scaling and wealth-building strategies, described the recognition as a reward for his years of dedication to empowering entrepreneurs and business leaders. He noted that the book was designed to provide practical frameworks for financial growth and success, a mission that appears to have strongly resonated with readers worldwide.
Industry analysts say the achievement not only highlights Hormozi’s growing influence as an author and entrepreneur but also redefines expectations for non-fiction publishing in an era where business and self-development literature continue to shape global conversations.