Lagos, Nigeria | August 22, 2025
Artificial Intelligence (AI) is transforming the real estate industry worldwide, driving efficiency, enhancing property valuations, and reshaping client engagement.
A recent Morgan Stanley report projects that AI could automate 37% of tasks in the sector, unlocking as much as $34 billion in operational savings by 2030. Adoption is already widespread: a TechTarget survey shows 75% of U.S. brokerages now use AI, with 82% deploying it for property descriptions and 60% for marketing content.
The technology is also revolutionizing property management. AI-powered predictive maintenance can reduce equipment failures by up to 70% and lower energy costs by 30%, while chatbots are handling as much as 80% of tenant inquiries. Virtual staging tools and immersive tours are accelerating sales, cutting average time-to-sale by 31% and boosting buyer engagement.
For homebuyers, reliance on AI is growing. A MarketWatch survey found that 39% of buyers in Q2 2025 used AI tools to evaluate mortgages and compare lenders, though experts caution that such tools should supplement — not replace — professional advice.
While analysts highlight AI’s potential to cut costs and improve service, concerns remain about data quality, job impacts, and the risk of oversimplified outputs. Industry experts stress that human oversight remains critical as adoption accelerates.
